If you take a closer look at the Google search queries in different countries, you will notice that snus is often also called snooze or even snoose. We want to get to the bottom of the naming question and clarify: What is Snooze?
After that, we will introduce you to a few of the top brands on the snus market that are well suited for beginners and switchers.
What is Snooze?
The term snooze not only refers to the snooze function on a cell phone, but is also often used in connection with a tobacco product. The Swedish original is called snus, but the phonetic transliteration in English is 'snooze', which is why you often find this spelling in the United States or the United Kingdom.
Interestingly, the English transliteration is also often used in Switzerland. In Scandinavian countries, especially Sweden and Norway, where snus is very popular, you will hardly ever find this transcription. Here, the original word snus is still used.
Is there a difference between snooze and snus?
As already explained, Snooze is just a transliteration of the word snus and it has the same product behind it. Snus is a name for oral tobacco products made from ground tobacco leaves. Depending on the snus variety, it is packaged either loose in tins or in compact pouches.
Since the product contains tobacco, it naturally has a certain amount of nicotine, as this is found in the tobacco plant. When consumed, the loose snus or snus pouch is placed under the upper lip and the nicotine reaches the bloodstream through the mucous membranes. From there, the effect of snus on the body sets in and users feel a sense of relaxation and at the same time a higher level of alertness.
For this reason, snus is especially popular among athletes, as they hope to suppress nervousness and improve performance. Especially among field hockey players snus is in great demand.
How did snus come to be named?
The term 'snus' is the Swedish name for 'snuff'. Snuff is the name given to snuff in English, as the word for 'sniff' is alternatively written as 'snuff'. The history of snuff dates back to the 15th century, when Columbus first arrived in the Americas and received dried tobacco leaves as a gift from the natives.
In the 17th century, chopped tobacco leaves reached Sweden and in 1637 snus was mentioned by name for the first time in Swedish records. In the 19th century, the chopped tobacco was no longer taken through the nose, but owners of tobacco plantations put it under their upper lip, as the tobacco effect on the body and mind is thus strengthened. So snus is still consumed today, only the composition has changed somewhat over the years.
What brands of snus or snooze are suitable for beginners?
Those who want to try snus for the first time should take a close look at the nicotine content. This is indicated on the lid of the can. Beginners should best keep their hands off strong snus, as the body only gradually gets used to the nicotine effect.
Lyft Mint All White: The brand Lyft produces nicotine pouches, with a nicotine content of 8 mg/g which are very suitable for beginners. Since it is an All White product, it does not stain the teeth.
Velo Easy Mint: Velo is another brand that manufactures nicotine pouches. Velo Easy Mint has a fresh mint flavor and a nicotine content of 6 mg/g.
General Classic WP: If you are interested in a classic snus product, you can try General. The tobacco flavor is combined with bergamot and has a unique aroma. The nicotine content is 7.8 mg/g.
Oden's Cold Portion: Oden's has been an established snus brand for years and still enjoys great popularity. Oden's Cold Portion provides a refreshing kick with a nicotine content of 9 mg/g.